saturation

direct color

Easy to use, it allows the hairstylist to create infinite shades, being able to mix together all 12 shades of Genus Saturation.

vitamin E

Direct color in gel enriched with Vitamin E for the proper scalp oxygenation during the coloring treatment.

ice collection

Direct color in gel enriched with Vitamin E for the proper scalp oxygenation during the coloring treatment.

special

Direct color in gel enriched with Vitamin E for the proper scalp oxygenation during the coloring treatment.

hot collection

Direct color in gel enriched with Vitamin E for the proper scalp oxygenation during the coloring treatment.

neutral

Direct color in gel enriched with Vitamin E for the proper scalp oxygenation during the coloring treatment.

our products

Our laboratories have created tools that allow each member of our tribe to cover every need, from the most radical color change to the deepest beauty treatment. Creating beauty is our mission.

genUS, discover more about our tribu and our mission

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