
EXTRA SILVER
Ice Effect

Four customizable products for endless personalized combinations. They neutralize golden tones, enhance cool shades, and create extraordinary silver effects thanks to their high coloring power.
Shampoo ICE EFFECT
Extra Silver Shampoo for bleached, colored, natural or white hair. The combination of three cold pigments neutralizes golden reflections. Thanks to the Mallow, it gently cleanses and hydrates to leave hair feeling soft, even after intense bleaching.
maschera ice effect
Extra Silver Mask for bleached, colored, natural or white hair. Nourishing mask with purple pigment, perfect for finishing and strengthening the anti yellow effect of the Extra Silver shampoo. Enriched with Grape Seed Oil, it’s a natural elixir for tired and dull hair, giving a healthy appearance, superb combability and shine.
mousse ice effect
Leave-in anti-yellow restructuring mousse to nourish even the driest and most damaged hair. It protects against heat from styling tools and external aggressions. Blueberry is a powerful antioxidant, preventing aging and ensuring vitality with a silky and shiny appearance. The Dark Purple Pigment effectively counteracts warm tones and maintains the desired ice effect.
SILKY CREAM ICE EFFECT
No-rinse silky cream for bleached, colored, natural or white hair. The restructuring Complex seals split ends and protects against sun and heat damage. The purple pigment neutralizes golden tones while Linseed, Macadamia, Acai and Argan Oils hydrate to give softness, shine and making straightening easier.
Step by step
Extra Silver Treatment for fine hair
Extra Silver Treatment for thick hair
FAQ
What is EXTRASILVER?
EXTRASILVER is a line of four hair products: shampoo, mask and two different styling products for applying before styling. They are enriched with violet and blue pigments, which are able to neutralize the yellow or golden effect that can occur over time in white, streaked or blonde hair, whether natural, colored or bleached.
How does EXTRASILVER work?
The pigments contained in the products envelop the hair in a colored film, cooling the tone and eliminating unwanted brassiness.
Does EXTRASILVER really work?
Yes, the coloring effect is visible even after the first application.
Does EXTRASILVER damage hair?
Absolutely not. The products in the line are not permanent colorants and don’t have lightening power. On the contrary, thanks to the naturally derived active ingredients in the formulas, they hydrate the hair and soothe the scalp, often irritated from previous technical services.
How do you use the products in the EXTRASILVER line?
- Wash your hair with the Ice Effect Shampoo, leaving it to work for 1 to 5 minutes.
- After rinsing, apply the Ice Effect Mask for 1-3 minutes, then rinse.
- Apply one of the two styling products, choosing from Ice Effect Silkening Cream or Ice Effect Restructuring Mousse, to damp hair before drying.
Can I use the products in the EXTRASILVER line to tone bleached hair after highlighting or balayage services?
Yes, thanks to the high content of cold pigments, the line can also be used as a true Toner. After bleaching, rinse the bleach and apply the Ice Effect Shampoo to the roots using a bowl and brush, as if it were a toner. Leave in for 3-5 minutes, then massage the lengths with more product to even out the result. Next, continue with the Ice Effect Mask and then with the most suitable Ice Effect Styling.
How long should EXTRASILVER products be left in?
The leave-in time varies based on the desired effect: longer leave-in times intensify the cooling of the tone. On bleached hair, for example, it is possible to obtain a platinum effect in a few minutes, whilst for a white/silver result the leave-in times must be longer.
Why does the Ice Effect Shampoo require longer leave-in times than the mask?
The shampoo has a greater coloring effect thanks to the triple dose of violet and blue pigments, a characteristic which makes it effective even on dark blonde hair (level 8), but in this case more time is needed.
How often should I use EXTRASILVER?
- To maintain white, natural blonde, colored or bleached hair without brassiness, once a week is enough, alternating with a hydrating line.
- For bleached hair that requires cold tones (white, silver or grey), it is advised to use with every wash.
Can I use EXTRASILVER on natural hair?
Yes, but only in the case of natural blondes. In this case, EXTRASILVER gives a more natural effect and makes the blonde less golden, transforming it into a sandy tone.
Can I use it on white hair?
Of course, EXTRASILVER reduces the yellowing of white hair.
Can I use it on bleached hair?
Yes, thanks to the high content of cold pigments, EXTRASILVER can provide a quick and safe alternative to traditional toner on the day of the technical service and an optimum solution for the maintenance of this effect over time.
Is this product for home use, or also for use in salons?
EXTRASILVER is ideal both for the maintenance of the color at home and for professional use in the salon, where it can be used to create platinum, white or silver effects in a fast and gentle way.
Can I apply all four products in succession?
No, after applying the shampoo and mask, choose one of the two styling products according to the structure of your hair and the desired effect.
What is the difference between EXTRASILVER Silkening Cream and Restructuring Mousse?
Ice Effect Silkening Cream:
This product is light and silky, ideal for fine hair. It is designed for those who desire a smooth and silky effect. Its formulation contains violet pigments, perfect for maintaining a cold and natural tone on blonde or white hair.
Ice Effect Restructuring Mousse:
This mousse is richer and more nourishing, for hair that has been damaged by chemical treatments. It helps to restore softness and silkiness. Thanks to its formulation with violet and blue pigments, it is particularly indicated for preserving the cold tone of platinum, silver or white hair.
